Invitation Aligned with Goal: “You said your #1 goal is [more listings, increase sales price, more time or more support]. One strategy to help you reach your goal is [ strategy i.e. generate more seller listings through farming ]. Our [ productivity system i.e. farming class ] can help you do that. The agents with our office who have participated in the program have increased their business by 30%. There is a program scheduled next week. Should I send you the zoom link to join us so you can see how the program could do the same for you?”
Coaching After Engagement: “I wanted to check in with you and get your thoughts on the [ productivity system i.e. farming class ] you “test drove” yesterday. You said your #1 goal is [more listings, increase sales price, more time or more support]. How will [ productivity system i.e. the farming class ] help you achieve your goal? How do you feel about having this type of support to grow your business? When could we get together and talk more about what you’re doing and how I’m coaching agents to help them succeed? I’m free on Tuesday. What time works best for you?”
Sell the Next Step: “You said your #1 goal is [ more listings, increase sales price, more time or more support ]. Our [ name of program i.e. listing class ] can help you achieve your goal by [ description of how it can help ]. It’s on our calendar next [ week, month, quarter ]. I’ll call you a few days before with more information and the zoom login.